Across our five business divisions, highly experienced teams drive business growth by setting innovative and effective strategies.
Each team is equipped with domain-specific resources and market expertise, and furthermore empowered by DDU’s cross-functional mindset encouraging collaboration between different teams and maintaining close coordination with our partners.
Our marketing teams execute the following:
• Building market understanding and opportunities assessment
• Leading the development of Integrated brand plan
• Setting strategic imperatives and performance objectives
• Building operational plans
• Continuing medical education (CME)